Urban Land Institute, July 2018-July 2019 Media Relations

The Urban Land Institute (ULI) is a global nonprofit with a mission of providing leadership toward the responsible use of land and creating and sustaining thriving communities worldwide. With nearly 1,000 members, ULI Houston is ULI at the local level.

For many years, Elmore has promoted a regular schedule of ULI Houston’s cornerstone events by securing coverage in the media – including the organization’s Leadership Luncheons, Urban/Suburban Marketplace, and annual Development of Distinction Awards.
TIMING

Planning
Ongoing

Implementation
12 months

SERVICES

Media Relations
Strategic Planning

RESULTS

69 Individual placements
$1.3 million in publicity value
82 million impressions
$48 million media value

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